Dancer and performer Zodwa Wabantu posted an image of herself standing with a trolley full of vegetables. In the caption, she wrote that she is street smart as she sells onions in the streets.
Zodwa Wabantu broke into fame as a dancer who used to perform at various venues. She luckily got signed by DJ Tira, and it’s reported that she charges over R30 000 per stage appearance. Due to her unique way of dancing and dressing, she got a lot of fans for her guts. Having a lot of fans equates to having a lot of social media followers. She uses her followers to leverage serious endorsement deals.
Marketing genius for her newest business
Sometimes people buy faces and not necessarily the products. As a public figure, selling vegetables on the streets makes you a fast turnaround. We saw the entrepreneur Dj Sbu using this marketing tool to promote his energy drink business. Her stock is most likely to sell out than the average street vendor. People who don’t even need the veggies will buy them to have an opportunity to speak to her in person.
Zodwa has an impressive business empire. She owns a few flats she uses as a rental properties. Whether she works or not, she will receive rent from her tenants. Buying the apartments was also a big investment move for her. If things can go south, she can sell one of the flats. Property is always in demand in the country.
She owns a perfume line called Touchable. She launched the brand in the December month of the year 2019. Zodwa went into poultry farming a few years ago. Ntando Duma was one of the first celebrities to support her business and purchase eggs from her. Her most recent business venture is her shuttle company.
She and her young lover got into a public fight after getting their names tattooed on their wrists. So many rumours circulated after the ordeal, and people suspected a looming break-up. Both Zodwa and her lover became closer than ever, and they are still pretty close.