Orlando Pirates have officially renewed their long-standing partnership with global sportswear giant adidas, securing a further five years of collaboration.
In a statement, the club highlighted that the agreement underscores a shared commitment to performance excellence, innovation, and the continued growth of the Orlando Pirates brand on the international stage.
First established in 1996, the partnership has become a defining feature of the Buccaneers’ modern history. The 2026 season will mark the 30th anniversary of this collaboration — a milestone that cements it as one of the longest-running technical sponsorships in South African sport.
Over the past three decades, adidas has played a pivotal role in the Pirates’ journey, delivering world-class performance apparel, iconic kit designs, and merchandise that has resonated with generations of supporters both locally and abroad.
The renewed deal ensures that players, technical staff, management, and fans will continue to benefit from adidas’ cutting-edge innovation, premium quality, and globally recognized design expertise.
Pirates chairman Dr Irvin Khoza emphasized the depth of the relationship:
“Our relationship with adidas transcends that of a traditional sponsor. It is a partnership built on mutual trust, shared values, and a collective ambition to grow the Orlando Pirates brand beyond borders. Reaching 30 years together is a rare achievement in world sport, and this renewal reflects our confidence in continuing this journey side by side.”